So now you know how to find your customers — but do you know list of poland consumer email what they want to see? Social media offers an unparalleled opportunity to engage and build meaningful connections with your followers, but many businesses make the mistake of sharing the wrong kinds of content.
Read more:
4 social media mistakes you’re probably making (and how to fix them)
What types of social media posts should you really be sharing? Remember that your customers are just like you. As a consumer, you’re likely to lose interest in a company or brand if you see the same promotional or self-serving messages over and over. The same goes for irrelevant, off-brand content.
Don’t tempt people to click that unfollow button! Keep reading as we explore the types of social media posts your customers really want to see, and how often to post them.
New products and services
Social media is a great place to share the latest news about product launches, new offerings and special services.
Your customers love hearing about it too! In fact, 50% of consumers follow brands on social media specifically to learn about new products or services.[2]
Examples:
New product lines
New add-on services
Improvements to existing products and services
How often to post: Social media posts about new products and services should make up around 25% of your content. If you don’t always have new products to share, don’t despair. Try highlighting your existing products and best sellers instead.
