Ivan de Souza
Aug 18, 22 | 10 min read
Reading time: 8 minutes
Rock Content was founded in 2013 and, since then, has been developing Content Marketing , in addition to offering the same type of service to several companies in Latin America and North America.
This leads many people to contact us through this form to find out how we can help them.
After our sales team analyzes the switzerland email list orders, the representatives contact those fit clients , that is, those who have the necessary conditions to start this type of strategy. Thus, the first meeting called Digital Business Assessment is scheduled .
Stay with us to learn how it is done. Here we will cover the following topics:
How does a corporate sales process work?
How to prepare for the business process?
How does the Digital Business Assessment work?
Happy reading!
How does a corporate sales process work?
How to prepare for the business process?
How does the Digital Business Assessment work?
How does a corporate sales process work?
When we talk about corporate sales , we refer to offers made to companies of all kinds .
For example, if an organization's marketing team hits its quarterly goal and the manager decides to give them company-branded t-shirts, the finance department will need to contact the supplier of this type of product and order the t-shirts.
However, some purchases require more caution and analysis before making a decision. If a company needs to hire management software , it will need to talk to companies that offer this type of solution to understand which one best suits the business's needs.
While the first case is a simple sale, the second is a complex sale.
What are simple sales?
Simple sales are part of a more streamlined sales process that, in many cases, doesn't even require a salesperson.
If you go to a physical bag and accessories store because you need to buy a backpack, the store's salesperson will most likely help you, but they shouldn't stay with you for long. They will show you the available backpack models so you can choose the best one.
If you choose to buy online from an e-commerce site , the seller does not exist. After all, you just have to look at the backpack models, put the one you choose in the cart and complete the purchase.
At Rock Content we have some products that have a simple purchasing path, such as Rock University courses . When you visit the site, simply select the course you want to take and purchase.
What are complex sales?
Complex sales require a salesperson, since the person who buys needs to correctly understand the product or service proposal , especially because their average ticket is usually higher.
Offering an apartment is a complex sale. If you are interested in acquiring a property, you won't buy it as quickly as you would buy a backpack, right? After all, there are many points to consider.
The first thing to do is to go to the apartment accompanied by a real estate agent so that they can visit it and check if it has the necessary structure and amenities.
Then, it is also important to review the facilities of the hunting ground, location, facilities on site, security, among others.
The main service offered by Rock Content is focused on producing high-quality content with a focus on generating results. However, since the concept of results depends on the type of business, the sales representative needs to serve each client in a personalized way, which makes the sale complex.
